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Word of Mouth Survey

Sean Moffitt, President of Agent Wildfire and recent chair of CMA's "From Mass to Grass" Word of Mouth Conference is hosting a survey on the word of mouth habits, behaviours and beliefs among Canadian marketers, agencies and researchers.

The survey questions explore a number of uncharted landscapes for Canadian marketers covering off the topics of word of mouth, social media, user generated content, community building, buzz and vrial marketing amongst other new marketing, emdia and research strategies and tactics and Sean has promised to share the topline results with all who take the survey and the opportunity to win one of 10 business books of your choice that cover off the subject.

Have a tour through the survey here and spread the buzz.

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Jul. 31 2008 09:33 AM | Posted by CMA | Comments 0 posted | Categories Research -

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