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So long Speedy

So long Speedy.

Last week, I felt this strange sensation. For the first time in many years, I felt like I was nothing. I spent copious hours online trying to research the reasons for my despair. It suddenly dawned on me. Speedy the Muffler King was closing down.
The company was the country's second-biggest auto-repair chain and used the slogan, "at Speedy, you're a somebody." Without having Speedy around to validate my self worth, I felt hopeless.

Seriously though, I would like to bid farewell to a well-known and loved brand. We should all take a moment to recognize Speedy’s successful marketing efforts. I don’t own and car and have never used Speedy’s services however I know who they are (were), what they stand for and what they offer. Well done. Speedy. RIP

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Dec. 14 2007 09:00 AM | Posted by Jennifer Morozowich | Comments 0 posted | Categories Advertising - Branding -

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