Justification for a Higher Education
The one poster I distinctly remember having from my college days was entitled "Justification for a Higher Education". Unfortunately, my U2 posters were not as inspirational.
I recently read in the N.Y. Times an article entitled 'For the Super-Rich, it's time to upgrade the Old Jumbo Jet' by Joe Sharkey. Let's just say it reminded me of my old poster.
If you haven't heard, the ultra-rich are now converting large wide-body aircraft such as Boeing 737s, 767s and 747s into private jets. Where they carry 12 to 15 people in luxury and their Ferraris, Aston Martins and prized Arabian race horses. Learjets and Gulfstreams are so yesterday.
And the cost is a few million dollars. What's $150 Million between friends? (All funds in USD of course.) But when you are Larry Page and Sergey Brin (co-founders of Google) $150 Million is pocket change after having dropped $1.3 Billion on YouTube. Mr. Page and Mr. Brin bought a used 767 and spent mucho dinero converting it to a home/office with wings.
What's mucho dinero? According to the Times article, to enchance the interior of a Boeing 747 one can easily drop $50 Million. I suppose I'll be flying commercial a little longer.
Perhaps the pictures below should now serve as the new motivation or rather justification for a higher education for students and marketers of the future.
Lufthansa Technik's proposed movie theatre for a Boeing 787 Dreamliner.
Lufthansa Technik's proposed master bedroom for a Boeing 787 Dreamliner
